Rainmaker Launches TribalRev to Provide Revenue Optimization Services to Native American Casino Hotels

The Rainmaker Group, a world leader in automated profit optimization software and services for the hospitality industry, announced today it will provide its world-class revenue optimization services to small and midsized casino hotel operators on Indian tribal lands. The new TribalRev services will level the revenue playing field for Native American operators that compete with larger companies. Rainmaker will launch its TribalRev revenue management service in Q4 2010.

TribalRev will be a reasonably priced hosted offering that provides clients with Rainmaker’s hosted revolution profit optimization software and the services of a professional Rainmaker revenue management executive. The TribalRev service will provide the same revenue optimization benefits that Rainmaker delivers to the world’s largest hotel casino companies including Wynn Las Vegas, Kerzner, MGM MIRAGE, Trump Entertainment Resorts, and Harrah’s Entertainment.

TribalRev levels the playing field for small and midsized casino hotels

“The TribalRev program will provide the proven technology and professional rate optimization management services to enable small and midsized tribal land hotel casinos to access the same benefits enjoyed by the major operators,” said Tammy Farley, principal of The Rainmaker Group. “These properties often do not have the systems or internal staff resources to focus full-time on strategic revenue management. Our TribalRev services level the playing field for them.”

revolution software supports revenue strategies, services

As part of TribalRev, Rainmaker will work with the hotels to create a revenue strategy based on their performance history and current data on the markets and segments they serve. The service will focus on creating a revenue management culture that will maximize revenue based on customer value -the same strategies used by the largest casino hotels. The services will include use of Rainmaker’s revolution Product Suite, which enables casinos to accurately forecast guest value to all areas of a casino enterprise, leverage cyclical patterns to optimize revenue and profitability, and maximize the value of demand during peak travel times.

TribalRev will include:

• A weekly dashboard/executive summary with historical, short-term, and long-term outlooks
• Competitive updates
• Bi-weekly strategy calls with hotel GM/sales/casino staff
• Distribution strategy with third party providers and other deliverables.

To kick off the TribalRev program, Rainmaker will host an interactive webinar Sept. 16 and 17. To register for either day, contact Brad Anderson at banderson@LetItRain.com or 214.513.9470.

revolution is the only revenue management system that considers Total Customer Value when determining optimal availability conditions. Total Customer Value includes not only hotel revenues, but potential revenue from gaming, food and beverage, spa, and other significant profit centers. The revolution system also analyzes and factors in forecasted demand from local influences such as holidays and city-wide events to recommend optimized rates for each guest segment.

About The Rainmaker Group

The Rainmaker Group is a Microsoft Gold Certified Partner software and consulting services company that provides profit optimization for more than one-half million units in the gaming hospitality and other industries. Rainmaker consults about, implements, and supports the revolution Product Suite, which maximizes total guest profitability for operators of casino hotels and other hospitality enterprises. The company enables clients to identify and maintain availability for their most profitable revenue sources through revenue management implementations. The Rainmaker Group helps casino hotels increase profitability through the accurate, instantaneous ability to determine the minimum acceptable value of each guest. This increases client profitability by securing the most valuable customers and developing more effective business processes. Hospitality clients include Wynn Las Vegas, One&Only, Boyd Gaming, Harrah’s Entertainment, Omni Hotels, MGM MIRAGE, Trump Entertainment Resorts, Atlantis, The Palm Dubai, and other leading hotel companies.

Contact:

The Rainmaker Group
Tammy Farley
Principal
5755 North Point Parkway Suite 77
Alpharetta, GA 30022
Phone: 678-578-5777
Email: sales@letitrain.com
http://www.letitrain.com

Media Contact – North America
Julie Keyser-Squires, APR
Softscribe Inc.
Julie@softscribeinc.com
(404)256-5512
http://www.softscribeinc.com

Media Contact – Asia Markets
Wye Leng Wong
LEAP Integrated Marketing Solutions
Phone: (65) 9826-4097
Email: wyeleng@leapmarketing.com.sg

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